High end market
Brand: See by Chloe' found in Workshop.
Target Market: International market, people who can afford to purchase and are in favor of high end good quality clothing.
- High end casual style
- Pretty and preserved, eg covers bodies top half
- Not all that practical, not very warm.
- Autumn/ spring colours.
Price: $570
Fabrication: 100% silk
Country of manufacture: China
Care instructions: Cold handwash only, do not tumble dry.
Features:
- Buttons up the centre right to the top with fold over placket.
- 2 slouch pockets either side
-silky and soft against skin.
-button up cuffs.
Extra: It is obvious the garment is very high quality, it has been made with care as seen through the overlocking of seams and there are no visible remaining hanging threads. The garment sits well on the body, is flattering and has enough ease around the shoulder seams and enough length in the arms. it is silky and smooth against the body, comfortable and does not irritate the skin. It is lighweight and flowy however does not provide much warmth especially for winter. There are limited sales as only 3 garments sit on the rack. The size tag displays, UK, US and AU sizes. Pockets are not there for practicality just for the style and would not look good with items placed in them, they drape from the main body of the shirt yet add a great addtional look to this simplistic shirt.
Date: 03/05/2013
Brand: Helen Cherry found in Workshop
Target Market: Mainly New Zealand/ Australia, people who can afford to purchase and are in favor of high end good quality clothing.
Style:
- High end casual street style
- Slouchy throw on pants
- Lightweight, perfect for autumn/ spring
- Bright fun colors
Price: $490
Fabrication: 100% silk
Country of manufacturer: China
Care instructions: Dry clean only
Features:
-Printed silk crepe de cine pant
- Low rise, elastic waistband
- Loose fit with gradual leg tapering
- Slouch pockets with contrast ribbon trim
- Contrast ribbon grosgrain stripe down side seam
Extras: Pants have been made at a high quality with extra care due to the fabric being silk. they fall beautifully on the body and provide ultimate comfort in a stylish way. They are designed to slouch and can be just thrown on, they are soft against the skin and lightweight. Not good for the colder seasons due to not being very warm, colors go well with the current season.
Date: 03/05/2013
Brand: Bec and Bridge found in Superette
Target Market: Mainly New Zealand/ Austrailia, people who can afford to purchase and are in favor of high end good quality clothing.
Style:
- High end shift dress
- Can be worn casually during the day or dressed up at night
- Lightweight, an easy throw on dress
-Full covergae on shoulders
- Relaxed fit
Price: $299
Fabrication: 100% silk lining, main is 95% polyester and 5% spandex.
Country of manufacturer: Australia
Care instructions: Dryclean only.
Features:
- Fully lined
- Keyhole opening and fastening at the back with button
- Sleevless
- Tile print on front and back
Extras: The dress has been made to a high quality with high quality fabrics and thats why the price is what it is. the dress sits well on the body and flows as it should with no pulling or puckering anywhere to be seen. The seams and threads have been professionally dealt to with no obvious mistakes or missed loose threads. It has a slightly oversized fit but runs true to size with a relaxed yet flattering fit. Fully lined makes so it is not see through and sits comfotably against the skin.
Date: 03/05/2013
Brand: Salasai found in Superette
Target Market: Mainly New Zealand/ Austrailia, people who can afford to purchase and are in favor of high end good quality clothing.
- Slimfit leggings
- Flattering and warm for the colder seasons
- High fashion street style
- Can be worn casually or dressed up at night
Price: $300
Fabrication: 100% linen on the front, 63% acetate and 34% nylon, 3% spandex on the back.
Country of manufacturer: China
Care instructions: Cold machine wash, do not tumble dry.
Features:
- Zigzag pattern on the front with contrasting black back
- Hidden side zip
- Designed to be a tight fit
- Goes perfectly with snug knits
Extras: The detailing of the pants with contrasting different fabrics and patterns makes these pants look expensive which appeals to the high end market they are targeting. The pants have been tailored well in a slim fit shape with a little bit of stretch to get the correct fit close to the body. They are a polyester and linen combination which makes them fit for the colder seasons. All seams are finished off well leaving the garment look as it should for the price it has.
Date: 03/05/2013
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